Video clips posted on to social networking as an element of a larger marketing campaign, including this 80s-themed new music video clip made by peanut company Planters for the holidays The trick to KPIs is always to deal with the metrics that make a difference. Stay clear of vanity metrics https://businessbookmark.com/story6454737/%CE%B5%CF%84%CE%B1%CE%B9%CF%81%CE%B9%CE%B5%CF%82-digital-marketing-an-overview