Publishers provide inventory to an ad exchange. Therefore, an ad exchange (the marketplace itself) holds the inventory while a Demand-Side Platform, which acts on behalf ofwel advertisers, is the place where the buyers bid for the inventory depending on the impressions they have. Everything is rather forthright here: it’s the https://paxtonaztof.oblogation.com/27736695/hoe-reclameplatform-kan-u-tijd-stress-en-geld-besparen